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Is your website optimized for your mobile website browsers?

Many small business owners have not optimized their starter website yet for mobile users.  According to recent mobile usage statistics, this is a huge mistake.[/vc_column_text][bsf-info-box icon_type=”selector” icon=”Defaults-mobile” img_width=”48″ icon_size=”50″ icon_color=”#ffffff” icon_style=”circle” icon_color_bg=”#f05252″ icon_color_border=”#333333″ icon_border_size=”1″ icon_border_radius=”500″ icon_border_spacing=”50″ icon_animation=”bounceInDown” title=”4 out of 5 Consumers use smartphones to shop” read_more=”none” read_text=”Read More” hover_effect=”style_3″ pos=”square_box” title_font_size=”20″ title_font_line_height=”26″ title_font_color=”#000000″ desc_font_size=”14″ desc_font_line_height=”18″ desc_font_color=”#3f3f3f” box_border_style=”dotted” box_border_width=”2″ box_border_color=”#f05252″]Does this surprise you?  The fact is that 70% of mobile searches lead to consumer action within ONE HOUR. It takes an entire month for the same % of desktop users to answer the call to action.

This means that mobile users who find your website have a conversion rate nearly THREE TIMES higher than the same search done on a desktop or laptop computer. Mobile browsers are on the go and have a goal in mind when they visit your website and they are likely to take action.[/bsf-info-box][dt_vc_list style=”1″ bullet_position=”top” dividers=”true”]If that doesn’t convince you, take a look at some of these statistics:

Mobile users are shoppers

Major retailers have created apps that give coupons and special discounts to their mobile shoppers.  Restaurants and Pubs are doing the same thing by offering free drinks or appetizers by using a coupon or checking in through their phone to social media sites like Foursquare, Facebook and Yelp.

A few more interesting facts:

  • More iPhones are sold in a single day than babies are born
  • More people in the world own a mobile phone than own a toothbrush
  • Over 1.2 billion people access the web from their mobile devices
  • 40% of mobile users choose another search result when the first result is not mobile friendly

If you do not have a mobile enhanced web presence you are literally CHASING AWAY YOUR CUSTOMERS and potential new customers.


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